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I attended two days of Cloud Expo, organized by SYS-CON at the Santa Clara convention center here. The expo runs for four days, with today November 4th. being the last day.  I was also one of many speakers at this conference.

One feels the Cloud computing movement is in full gear after listening to many speakers and walking the exhibit halls. Many booths by known and new vendors – Oracle, SAP, Cisco, NaviSite,..the bias seemed more towards infrastructure providers.

Folks who either run hosting services or supply gear to these services were in large numbers. Hence we saw Intel, Cisco, Rackspace, Savvis, Amazon, Microsoft, etc. There were very few SaaS vendors such as SalesForce.com or Netsuite.  The part of Oracle present was, as expected, the former Sun folks displaying the Exacloud server, recently announced at Oracle Open World. Several new vendors such as Abiquo, Navisite displayed their cloud services. These are mostly in the IaaS  (Infrastructure as a Service) space. Neither Google nor IBM was there (except newly acquired Cast Iron Systems).

Overall it was a good place to learn new developments. Several keynotes were good ones and reflected on areas such as performance, management, security, governance, etc. I met many friends from the past, all working on new cloud ventures. I presented BI (Business Intelligence) delivered on private cloud at large enterprises and demonstrated some cool iPad based analytics developed by FCS Inc., a pioneer in this technology.

The caution is to watch out for the use and abuse of the phrase Cloud. Being the latest buzzword, everyone is bending their story to being a cloud offering. Hence confusion abounds. I emphasized that the definition by NIST is the best and we should stick to what constitutes the elements of cloud computing from this work.

Finally the dream of computing as a utility is happening all around us!

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More Stories By Jnan Dash

Jnan Dash is Senior Advisor at EZShield Inc., Advisor at ScaleDB and Board Member at Compassites Software Solutions. He has lived in Silicon Valley since 1979. Formerly he was the Chief Strategy Officer (Consulting) at Curl Inc., before which he spent ten years at Oracle Corporation and was the Group Vice President, Systems Architecture and Technology till 2002. He was responsible for setting Oracle's core database and application server product directions and interacted with customers worldwide in translating future needs to product plans. Before that he spent 16 years at IBM. He blogs at http://jnandash.ulitzer.com.